Ed Delia, branding specialist and president of Delia Associates, is scheduled to address packaging, cosmetic and personal care professionals at the 16th annual HBA Global Expo. The title of Delia’s presentation will be “Achieving Brand Leadership in the Age of E - for Brands and the Brands Behind Them.”

When Mountain Dew launched its Green Label Art series in May of 2007 it was the first time a major carbonated soft drink (CSD) was offered to the North American consumer in an aluminum bottle.

CCL Container, the leading producer of rigid aluminum packaging in North America, has named Charlie Herrmann to the position of VP Sales and Marketing.

Ed Delia, branding specialist and president of Delia Associates, will conduct a “how to” presentation at Farleigh Dickinson’s Rothman Institute on April 10, 2008.